Individual Training
One person who wants to learn in a personalised way and at their own pace.
Training · Marketing · AI · Business
Digital Marketing and Artificial Intelligence training that turns knowledge into results.
Practical classes, courses, mentoring and workshops to attract better-qualified customers, use Artificial Intelligence, master digital tools and grow your business.
Training for individuals, groups, teams, company departments and events — with content adapted to your goals and knowledge level.
Tell us what you want to learn and we build training around your goals.
Less theory. More application.
Learn strategies, tools and technologies you can start applying in your business from day one.
From Digital Marketing to Artificial Intelligence, we work with real examples, tools and challenges so knowledge becomes execution.
Training tailored to you, your team or your company
MediaBlueX delivers Digital Marketing and Artificial Intelligence training for professionals, entrepreneurs, groups and companies. Every programme adapts to the level, goals and needs of the participants.
Small Groups
Practical training for groups with similar goals.
Teams and Departments
Tailored programmes for company departments and teams.
Companies
Internal upskilling programmes adapted to the organisation's processes, market and goals.
Events
Classes, talks, workshops and practical sessions for conferences, business events, associations, organisations, universities, schools, incubators and business communities.
Departments we can train
- Marketing
- Commercial
- Sales
- Customer service
- Administration
- Management
- Communications
- Technology
- Human resources
- Cross-functional teams
Choose how you want to learn
MediaBlueX offers tailored classes, courses, mentoring and workshops, online or in person depending on the format.
Classes
Practical, personalised classes
Sessions focused on one specific topic to learn a tool, strategy or skill in a clear, practical and goal-driven way.
- Individual
- Small groups
- Companies
- Teams
Courses
Digital Marketing and Artificial Intelligence courses
Structured courses covering Digital Marketing, Artificial Intelligence and digital tools from fundamentals to advanced levels, always with a practical approach.
- Digital Marketing
- Artificial Intelligence
- ChatGPT and generative AI
- SEO, AEO, GEO, AIO and SXO
- Google Ads and Meta Ads
- Lead generation
- Google Business Profile and LinkedIn
- Social media and content
- Automation
- Website creation
- AI-assisted development
- Productivity and digital strategy
Learn at your own pace with individual guidance
One-to-one Online Mentoring
Personalised sessions with a MediaBlueX specialist to analyse problems, define strategy, learn tools and build solutions for your goals. Not just theory: we work directly on your case.
- Your business
- Website
- Campaigns
- Ads
- Social media
- Strategy
- SEO
- AI
- Processes
- Automations
- Lead generation
- Projects in progress
Bring your laptop. We learn by doing.
In-person Mentoring
In-person, personalised sessions to learn, configure and use the main Digital Marketing, AI, advertising, automation and technology tools in practice.
- Analyse your business
- Build campaigns
- Work on SEO
- Configure tools
- Create content with AI
- Structure processes
- Build automations
- Create landing pages
- Build systems
- Analyse data
- Solve real problems
Learn. Experiment. Apply.
In-person Workshops
Intensive experiences focused on one topic, combining knowledge, hands-on exercises, real cases and interaction between participants. Practical training, networking and immediate application.
- AI for Business
- ChatGPT for Business
- AI for Marketing and Sales
- Digital Marketing
- SEO and AI Search
- Lead Generation
- Google Ads
- Meta Ads
- AI Automation
- Productivity with AI
- Content creation
- Business development
From basics to advanced, without unnecessary complexity.
In-person Courses
Dynamic, practical classes covering Digital Marketing, Artificial Intelligence and technology through exercises, examples and real tools. Programmes adapt to the participants' level.
- Beginners
- Professionals
- Teams
- Companies
Master Programme
From Zero to Entrepreneur
From the first idea to your own digital business.
A complete, progressive programme to create a brand, build a digital presence, attract customers, use Artificial Intelligence, automate processes and develop the tools needed to turn an idea into a real business.
Starting point
“I have an idea.”
Finish line
“I have a brand, a digital presence, a commercial strategy and my own systems.”
Programme structure
- 01
The idea
Identify and validate an opportunity.
- Identify an opportunity
- Define a problem
- Validate an idea
- Market analysis
- Competitor analysis
- Identify the target audience
- Define the value proposition
- 02
Create the brand
Build identity and positioning.
- Naming
- Company name
- Positioning
- Value proposition
- Identity
- Communications
- Domain
- Digital presence
- 03
Build the digital presence
Create and structure owned channels.
- Website
- Landing pages
- Social media
- Google Business Profile
- Digital channels
- 04
Get found
Prepare the brand to be discovered through Google, Google Maps, search engines, AI platforms, generative search, social media, video and voice search.
- SEO
- Local SEO
- AEO
- GEO
- AIO
- SXO
- Voice Search
- Video Search
- 05
Attract customers
Turn visibility into real enquiries.
- Lead generation
- Sales funnel
- Landing pages
- CTAs
- Forms
- Contact capture
- Organic strategies
- Paid strategies
- 06
Digital Advertising
Practical introduction to paid media.
- Google Ads
- Meta Ads
- Campaigns
- Audiences
- Targeting
- Conversions
- Remarketing
- Metrics
- Budget
- Optimisation
- 07
Artificial Intelligence
Use generative AI day to day, without depending on a single platform.
- Research
- Strategy
- Content
- Analysis
- Marketing
- Sales
- Customer service
- Productivity
- Automation
- Development
- 08
Automation
Practical concepts to save time and scale.
- Workflows
- Task automation
- CRM
- Forms
- Leads
- Customer service
- Integrations
- AI agents
- 09
Build your own tools
From idea to your own software: AI, no-code, low-code and AI-assisted development to build apps, internal systems, automations and digital solutions.
- Websites
- Landing pages
- Applications
- Dashboards
- CRM
- Internal systems
- Automations
- AI agents
- Prototypes
- Custom tools
- 10
Measure and grow
Fundamentals for deciding with data.
- Analytics
- Metrics
- KPIs
- Conversion
- CAC
- Leads
- Sales
- Profitability
- Continuous optimisation
Start with an idea. Finish with a business that can operate, attract customers and grow.
Discover the Master ProgrammeDigital Marketing and Artificial Intelligence training for companies
We build tailored training programmes that help companies and teams develop practical skills in Digital Marketing, Artificial Intelligence, automation, sales, search and technology.
No two companies need the same programme. Before the training we map the organisation's real context, then design the programme.
- Goals
- Knowledge level
- Tools in use
- Challenges
- Processes
- Opportunities
- Team needs
Training by department
Marketing
AI, SEO, content, advertising, analytics and lead generation.
Sales
AI for prospecting, qualification, CRM, proposals and follow-up.
Customer service
AI, chatbots, agents, automation and customer experience.
Administration
Automation, productivity, documentation, analysis and generative AI.
Management
AI strategy, digital transformation, opportunities, risks and implementation.
Technical teams
AI applied to development, automation, integration and system building.
Training and workshops for events
We bring practical Digital Marketing, Artificial Intelligence and technology sessions to business events, conferences, professional meetups and training initiatives.
We adapt content to
- Duration
- Audience
- Sector
- Technical level
- Event goals
30–60 minutes
Talk / introductory session
2–4 hours
Practical workshop
1 day
Intensive training
Custom programme
Training for teams or organisations
These durations are configurable examples, not fixed formats.
Organise a workshopWhat can you learn with MediaBlueX?
Training covers Digital Marketing, Artificial Intelligence, SEO, digital advertising, lead generation, automation and AI-assisted development.
- Digital Marketing Course
- Artificial Intelligence Course
- AI for Business
- ChatGPT for Business
- SEO
- AEO
- GEO
- AIO
- SXO
- Google Ads
- Meta Ads
- Google Business Profile
- Lead Generation
- AI Automation
- AI Agents
- AI Content Creation
- Web Development
- No-Code
- Low-Code
- AI-Assisted Programming
- Digital Entrepreneurship
- Branding
- Digital Strategy
- Analytics
- Conversion
Training built around your goals
- 01
Tell us what you need
We map goals, participants and challenges.
- 02
We design the programme
We select the right content, format and level.
- 03
We learn by doing
Training focused on practical application.
- 04
Take away applicable knowledge
The goal is that you can use what you learned in your real context.
FAQs about courses, mentoring and workshops
- What Digital Marketing training does MediaBlueX offer?
- MediaBlueX offers classes, courses, mentoring and workshops in Digital Marketing, including SEO, AEO, GEO, AIO, SXO, Google Ads, Meta Ads, Google Business Profile, LinkedIn, social media, content, lead generation and analytics.
- Do you have Artificial Intelligence courses?
- Yes. We train teams in AI applied to marketing, sales, customer service, productivity, automation and development, including generative AI, ChatGPT and AI agents.
- Can training be one-to-one?
- Yes. You can book individual classes or online and in-person mentoring adapted to your level and goals.
- Can I book training for my company?
- Yes. We create tailored corporate training programmes based on your processes, tools, market and objectives.
- Can you train just one department or team?
- Yes. We build specific programmes for marketing, sales, customer service, administration, management, technology, HR and cross-functional teams.
- Is online mentoring available?
- Yes. One-to-one online mentoring consists of personalised sessions with a MediaBlueX specialist focused on your real business challenges.
- Do you run in-person workshops?
- Yes. We run intensive in-person workshops for companies, teams, associations, events, communities and professional groups.
- Is the training suitable for beginners?
- Yes. Programmes can start with fundamentals and progress to advanced levels depending on the participants.
- Can you create a custom programme for my company?
- Yes. We first identify goals, knowledge level, tools, challenges and processes, and only then define the programme.
- What is the “From Zero to Entrepreneur” programme?
- A progressive programme that takes participants from validating an idea through to building a brand, digital presence, customer acquisition, AI use, automation and their own tools.
- Can I learn to use AI to build my own system?
- Yes. We teach how to use AI, no-code, low-code and AI-assisted development to build websites, apps, dashboards, automations and agents.
- Does MediaBlueX offer in-person training in Coimbra?
- Yes. MediaBlueX is based in Coimbra, Portugal, and delivers in-person training in Coimbra, in other locations and online.
- Can groups take part?
- Yes. We run training for small groups and for larger groups within companies, associations or events.
- Can MediaBlueX be booked for an event?
- Yes. We deliver talks, introductory sessions, practical workshops and intensive training at conferences, business events, universities, schools and incubators.
What do you want to learn or transform?
Tell us your goal. We can build a class, mentoring track, course or workshop for you, your team or your company.
Explain the challenge, the number of participants and the goals. Our team will get back to you.
Talk to MediaBlueX